Free Email vs Hosted
We all love free stuff but did you know that by using free services such as Gmail, Yahoo or even your Internet Service Provider that it may be costing you business each and every day? How people perceive your business is often what makes your business.
Here's a few reasons why you should consider using hosted or paid email solutions over free ones.
Perception
Imagine if your Accountant, Lawyer or Bank used a free email account – would you feel comfortable giving them your personal information or your hard earned money?
Recognition
In the past having a catchy brand name or telephone number was enough, but in todays online world you also need a memorable domain name and email address.Compare [email protected] with [email protected]
Which address would you remember? Which ones makes you feel like the company you're dealing with is professional?
Security
When you use a free email address you are at the mercy of the email provider. They could close down or cancel your account for any reason and at any time without notice and your email would be gone with them. Some providers even read your emails so they can target you with advertising that you're more likely to click on. A hosted email solution will never put advertisements in your Inbox.Free accounts are often targeted by hackers looking to steal information, did you know that in 2013 Yahoo was hacked and user account information including names, email addresses, telephone numbers, dates of birth, hashed passwords and, in some cases, encrypted or unencrypted security questions and answers pertaining to 1 Billion accounts was stolen?
Similar incidents have also occurred with both Gmail and Hotmail (now called Microsoft Outlook)
Flexibility
When you own your own domain name your not restricted to one provider, if you're not happy with your hosting provider you can take your domain name, website and email addresses somewhere else.
Support
Have you ever had issues with missing or bounced emails with your free provider and tried to get help resolving the issue? If you have then you'll know that often just getting a response to your query can take days.This won't happen with our hosted email, just like your business we rely on customer retention and referrals so we treat every customer like they were our only customer.